HubSpot Examples

Landing Page - Apptentive

Apptentive Landing Page

Benchmark Data

  1. New Leads Generated: 527 new leads generated over a 6 month period.
  2. Submissions Rate: They achieved between a 19% to 33% conversion rate over 6 month range.
Apptentive-Landing-Page-Results.jpg
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Best Practices

  1. Clear, concise, compelling headlines
  2. Sentences (1-3) about offer value
  3. Bullet points (1-3) about offer content
  4. Short form (3-7 relevant fields)
  5. Content above the fold
  6. No menu navigation or links
  7. Relevant image
  8. Redirects to a thank you page

Above & Beyond

  1. Smart form fields
  2. Consistent and engaging text
  3. Company logo
  4. Form mirrors the offer's value

Customer

Apptentive

Industry

Software Companies

Purpose

To convert visitors who are who interested in improving customer retention through mobile applications into leads who may be considering mobile in-app notifications.

Methodology Stage

Convert

Benchmark Data

  1. New Leads Generated: 527 new leads generated over a 6 month period.
  2. Submissions Rate: They achieved between a 19% to 33% conversion rate over 6 month range.
Apptentive-Landing-Page-Results.jpg