---
title: Landing Page Example | Rodon Group - B2B
description: This HubSpot Academy landing page example from Rodon Group promotes an eBook and builds thought leadership.
image: https://137828.hs-sites.com/hubfs/Customer_Examples/landing-page-example---rodon-group---thumbnail.png
---

HubSpot Examples

## Landing Page - Rodon Group

![landing-page-example-rodon-group.png](https://137828.hs-sites.com/hubfs/Customer_Examples/landing-page-example---rodon-group.png)

### Benchmark Data

1. **New Leads Generated:** 451 brand new contacts were generated from this landing page. There have been 816 total submissions.
2. **Submissions Rate:** This page has had an average submissions rate of 32.57% and a new contacts rate of 18%.

![landing-page-example-rodon-group-results.png](https://137828.hs-sites.com/hubfs/Customer_Examples/landing-page-example---rodon-group---results.png)

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### Best Practices

1. Clear, concise, compelling headlines
2. 2-3 sentences about offer value
3. 3-5 bullet points about offer benefits
4. Short form (3-7 relevant fields)
5. Content above the fold
6. No menu navigation or links
7. Relevant image
8. Redirects to a thank you page

### Above & Beyond

1. Social sharing buttons
2. Smart form fields
3. Company logo
   
    

### Customer

[Rodon Group](http://www.rodongroup.com/)

### Industry

Manufacturing

### Purpose

This landing page promotes an eBook and builds thought leadership.

### Methodology Stage

Attract

### Benchmark Data

1. **New Leads Generated:** 451 brand new contacts were generated from this landing page. There have been 816 total submissions.
2. **Submissions Rate:** This page has had an average submissions rate of 32.57% and a new contacts rate of 18%.

![landing-page-example-rodon-group-results.png](https://137828.hs-sites.com/hubfs/Customer_Examples/landing-page-example---rodon-group---results.png)