Lars Ørhøj
HUG Leader Since: 2018I have worked with the HubSpot platform since 2013. Both in B2B-companies and on the agency side. Today, I work at the pan-nordic agency Avidly.
You can meet peers within B2B and B2C, where most people are already using HubSpot inside their company.
How do we implement a good model that accommodates both inbound marketing and an efficient sales process? We have all "learned" that cold calling is dead. But that is not the same as to say outbound is gone and inbound is the only right way to handle a sales process. You could lose some significant sales opportunities if that is your belief as they both have their merits and markets.