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Email Marketing Training:

Email Optimization and Testing

Email Optimization and Testing

Email Marketing Training:

Did you know that 83% of email marketers do little to no optimization? There's tremendous value in taking some time to improve your email program. This lesson will give you a framework for doing just that.

 

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Lesson Description:

Did you know that 83% of email marketers do little to no optimization? There's tremendous value in taking some time to improve your email program. This lesson will give you a framework for doing just that. You'll learn how to identify opportunities to improve your emails and run a successful test to remove that friction from your funnel.

Instructor
Headshot of Andrea_Francis

Andrea Francis,
Demand Generation Marketing Manager
HubSpot

Andrea Francis, Demand Generation Marketing Manager for HubSpot, specializes in Campaign Optimization. During her time at HubSpot, she has become the leader in campaign optimization by testing dozens of lead generation campaigns across multiple channels and various touchpoints across the web.

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