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HubSpot Marketing Software Certification

Understanding Social Media in HubSpot

Understanding Social Media in HubSpot

HubSpot Marketing Software Certification

Implement a social media strategy using the HubSpot social media tools.

 

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Lesson Description:

In this lesson, you’ll learn how to develop a social media strategy that will help you transform the way your company does business. This includes attracting new customers, building loyalty with your existing customers, sharing and sourcing content, and developing one-to-one relationships with fans of your brand.

Instructor
Headshot of Crystal_King

Crystal King,
Social Media Professor
HubSpot Academy

Crystal King is a Principal Inbound Professor for HubSpot Academy with a focus on social media strategy. Crystal has led global social media and community programs for companies such as Pegasystems, Keurig Green Mountain, CA Technologies and Sybase. She has taught classes in writing, creativity and social media at Harvard Extension School, Boston University, Mass College of Art, UMass Boston and GrubStreet, one of the leading creative writing centers in the US.

The benefits of enrolling in HubSpot Academy:

Grow your career.

Invest in yourself and your career by staying up-to-date on the latest digital best practices. Each lesson can be completed in under 30 minutes to achieve a specific learning objective. Lessons include video, a practical exercise, quizzes, and additional readings.

Use our free training to develop a growth strategy for your team that delivers quantifiable business results.

Join a community.

Join more than 137,000 professionals who are transforming the way the world does business.

Get help on your latest challenge by asking the inbound community. Consider this community an extension of your marketing and sales team - we're here to lend a helping hand!

Grow your business.

Build your strategy on a framework and methodology that aligns marketing and sales, and supports predictable revenue growth for your organization through closed-loop reporting.

HubSpot Academy is on a mission to educate and inspire people so that we, together, transform the way the world does business. Every lesson is carefully constructed to improve your skills, and grow your business.